"Internet causes cancer," it says. If you count the numerical value of the letters of the word "internet" and the numerical value of the letters of the word "cancer", in Hebrew, you get the same number.
"It's not a coincidence, it's just from God." (The words "coincidence" and "just from God" are a play on words in Hebrew, since one is scrambled letters of the other.) "160,000 persons are sick with cancer in Israel. How are you not afraid?"
That has got to be the cleverist campaign slogan I've ever read.
Of course, I don't have to tell you that everyone who died of cancer before 1988, such as my grandfather, did so without the benefit of the internet. That little fact isn't mentioned in this sign, but since space was limited, we can draw our own conclusions.
We know it's true because the signs are many.
Needing more information on this "movement", I looked for their website, or at least their contact e-mail or Facebook fan page, but couldn't find them. Hurmm.
My guess is that last year's mobile phone that can send and receive SMSs is this year's internet. Well, good luck to them, and may they be always afraid.
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